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Sail-World.com : B&G creates new hub for sailors
B&G creates new hub for sailors
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Leading marine electronics manufacturer for the sailing market B&G is proud to announce the arrival of its new website at www.bandg.com The new website provides a hub for the sailing community, with a whole host of key information, social sharing opportunities and interactive features. The new B&G website is the place for sailors to explore, interact with friends and improve sailing techniques and knowledge. At the heart of the new website is social media, from Facebook to Twitter, users can keep up to date with all the latest news and interact with B&G and its many friends and followers. From online learning via the B&G Academy, sailing tips and best practices to event listings, an interactive dealer locator and all the latest news from B&G, there’s always plenty going on to like and share. CEO of B&G Leif Ottosson said: 'B&G is all about having passion for sailing, the new website captures this by using the latest social media tools to enable the sailing community to share must-have information and ideas via Facebook and Twitter. 'This is particularly useful when used with the interactive website Events Map, which lists all upcoming B&G events, global sailing races and boat shows. The real time social media feed also helps sailors keep up with the latest news from B&G teams across the globe.' Thanks to an interactive Dealer Locator map, which works using postcode or place, sailors can easily find their local B&G service centres and discover where to buy products quickly. Simple to navigate and intuitive to use, the new B&G website also provides detailed product information for quick identification of a yacht’s electronics needs. The new website is also perfect for sailors who are on the go, as it is tablet friendly and works hand-in-hand with a range of Apple™ and Android™ products. The interactive Dealer Locator also provides the location of Certified Dealers who install products and provide servicing under the acclaimed B&G Advantage Service Program. The Dealers are cleverly discerned according to their expertise - whether that is in the H3000 range, Triton series or WTP3 portfolio, so sailors can always get the right help. To check out the new website, visit www.bandg.com
by Estelle Baldry
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http://www.marinebusiness-world.com/index.cfm?nid=102518
2:46 AM Tue 2 Oct 2012 GMT
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