MarineBusiness-World.com
 
 
News Home FishingBoating Photo Gallery Australian Cruising Sail-World Australia
Sail-World.com : Phuket Yacht Show: new kid on the block taking on PIMEX?
Phuket Yacht Show: new kid on the block taking on PIMEX?

'Phuket Yacht Haven 2013, before expansion'    . ©    Click Here to view large photo

Just when you thought the Asia appetite for boat shows might be sated, here comes another one. However, it’s not just another boat show – it is specifically aimed at the luxury superyacht charter market, and in Asia most of this operates out of Phuket. Charter shows are usually and strictly B2B only, with brokers and agents having cosy chats about the state of the market and fixing their rates for the coming season. The Phuket Yacht Show will be open source, all welcome. Take a look.

The event is all set to launch at Thailand’s Phuket Yacht Haven Marina, 13-16 February 2015. Created by the organisers of the Singapore Yacht Show, the inaugural show will combine the best aspects of yacht charter, boating industry and luxury lifestyle events. Destined to attract industry and consumers alike, the event will be staged in the biggest superyacht marina in the Asia Pacific region, currently being completely redeveloped by its owners.

PYS dates were decided after organisers had interrogated an extensive database of charter brokers from the industry (including in Asia, Europe and the US) for their opinion as to the best time of year for them and for the yachts. February was by far the most popular choice. The general consensus was that PYS should avoid conflicting with other important charter shows in Antigua (December) and Genoa (May), as well as finding a slot when there would be a reasonable chance of attracting HNW visitors to the show.

To this end, a number of factors were taken into consideration.
• Are there yachts that will still be cruising in the region at that time?
• Will there be a high chance of crossover with preparation for charter or owner cruises?
• Do the dates clash with key charter weeks?
• Are there key international yachting events at this time?
• Are there any international holidays in Europe, the US or Asia on these dates?
• Will the climate be favourable to a visitor’s experience?
• Are there any possible synergies with other local events?

Having covered all those bases, PYS decided that 13-16 February was the answer.

Don’t forget, the Phuket Yacht Show will predominantly be a charter show with a B2B focus. Not so many 40’ cruising catamarans, very few 17’ speedboats (unless they are tenders) and more of the 250’-with-butler variety of boats. Event Director Andy Treadwell said, 'We see the event as an opportunity to attract charter brokers from around the world and introduce them to the region’s enormous potential for cruising. The location of the Show in the newly redeveloped Yacht Haven Marina will offer facilities for much larger vessels than have been able to display at previous industry events in the area; superyachts in excess of 100m will be able to come into the marina. This is likely to be a significant draw, particularly to charter brokers needing to travel long-haul to get to the Show.'

Phuket Yacht Haven 2012. Expansion is to the right of the existing pontoons. -  Guy Nowell ©   Click Here to view large photo


Treadwell continues, saying 'We feel that providing international brokers with a platform to gain first hand experience and understanding of the region’s cruising grounds will be key to growth in the market. On a regional level, there are hurdles to overcome from a regulatory perspective. But by building support in the broker community to encourage yachts and clients to come to the region, collectively we hope to be able to work with regulators to overcome the existing challenges and simplify things.'

This is undoubtedly 'A Good Thing'. Asia’s potential as a cruising destination – and all the business that brings with it – has only just begun to be recognised. Many of the organisational and administrative problems associated with cruising in Asia stem from the simple fact that there are lots of different countries involved, and therefore a multiplicity of regulations. Nobody enjoys the paperwork. You can cruise from one end of the Mediterranean to another, moving from one EU country to the next – Spain, France, Italy, Croatia, Greece, Cyprus – which makes the admin a lot simpler. The islands of the Caribbean have been looking after charters and cruisers for so long that the regulation stuff is pretty much a given. But Asia? Even Hong Kong, generally considered to a well-organised and well-run sort of place, is not an easy port of call for visiting superyachts. PYS’s desire to 'work with regulators to overcome the existing challenges and simplify things' is to be loudly welcomed.

Unlike other charter shows, there will also be a strong B2C element to the Phuket Yacht Show. Event organisers are actively seeking out and inviting potential charter clients from across Asia to introduce them to the attractions of spending time on the water. There are plenty of people in Asia who have the financial means to charter a yacht, but have had little exposure to the lifestyle so far. It is widely acknowledged that charter is a feeder for the yachting industry as a whole. Regular charterers tend to go on to buy their own yachts; so by creating this introductory platform to the yachting lifestyle PYS would be promoting the charter business of today, and the industry as a whole for tomorrow. There will also be an opportunity for brokerage vessels to display at the Show, for those visitors who wish to focus directly on ownership rather than charter.

Phuket Yacht Haven recognised the need for expansion some time ago, ad development is under way with additional berthing, extra on-shore facilities and (we hear) a new access road. The Yacht Haven has been packed to the doors for some time, with Ao Po Marina benefiting from some spill-over business. ‘Not enough marina space’ is a common cry around Asia. If you want to get into the leisure marine business, build marinas rather than boats!

Phuket Yacht Show have been assured that Yacht haven will be ready to host a show at which between 20 and 30 boats are expected to be on display – twice as big as Singapore was when it launched – and at least as many exhibiting companies.

Phuket is unquestionably the destination hub for large yachts in Asia. Nowhere else is there such a large population (some 60 yachts visiting or based there this year) – nor the capacity to berth them - and it therefore has enormous potential for a showcase of this kind, to promote the potential for charter and cruising in South East Asia. The Andaman Sea and the Gulf of Thailand have been gaining popularity among owners and yacht captains as some of their favourite cruising grounds in the world.

As well as being a homeport to a number of luxury yachts and boats, Phuket is also a regular stopping point for dozens of international superyachts each year. The imminent reopening of the redeveloped Phuket Yacht Haven Marina, which will have the largest capacity for berthing superyachts in the region, provides the perfect backdrop for a show to introduce experienced brokers and charterers to Asia, and the uninitiated to the joys of the yachting lifestyle.

Phuket has an established tourism infrastructure and growing number of luxury residential and resort developments; it is already a fast growing destination for the affluent. By bringing charter brokers from around the world to the heart of the Asian cruising grounds, the Phuket Yacht Show will be able to show them the potential that is ready to be realised in these exotic, unspoiled and uncrowded waters.

The combination of all these factors gives the Phuket Yacht Show the potential to be as successful as any of the established charter shows and a highly important event for the regional yachting industry.

Phuket Yacht Haven 2011. Expansion is to the right of the existing pontoons. -  Guy Nowell ©   Click Here to view large photo


by Guy Nowell, Sail-World Asia and Phuket Yacht Show


  

Click on the FB Like link to post this story to your FB wall

http://www.marinebusiness-world.com/index.cfm?nid=125185

3:28 AM Mon 4 Aug 2014GMT


Click here for printer friendly version
Click here to send us feedback or comments about this story.







Marine Business News

After more than 17 years with the International Sailing Federation (ISAF) Jerome has decided to pursue other professional challenges. ... [more]  

FLIR Systems, Inc. (NASDAQ: FLIR) today announced financial results for the third quarter that ended September 30, 2014. Revenue was $375.4 million, up 5% compared to third quarter 2013 revenue of $358.1 million. ... [more]  

October 24, 2014: Cost of living is on the rise so this inflation number is a sad reflection of the impact of the RBNZ monetary policy. The brakes were put on too soon and too hard! The KIWI is under attack from their Central Bank but interest rate differentials remain supportive. The NZD held 0.7820, while the AUD/USD traded 0.8750 ... [more]  

The Tauranga Boat Expo has proven a popular attraction for marine enthusiasts outside the main centres. This year, Lancer has chosen to join the show as part of their tour introducing the market to Sea Blade as well as their other exciting products. ... [more]  

2015 Audi Hamilton Island Race Week - It is always good to book early to secure the best properties. We are also offering early bird discounts for bookings between now and February 2015. ... [more]  

NMMA loses E15 fuel U.S. Court of Appeals Decision by National Marine Manufacturers Association
While the battle in the U.S. over E15 might seem a local issue, its plainly has world-wide flow though for the recreationa marine market.The Engine Products Group, a coalition of organizations that includes NMMA, sought to block the EPA decision. ... [more]  

2014 Airlie Beach Race Week - Whitsunday Sailing Club is thrilled after winning the Major Festivals and Events category for Airlie Beach Race Week at the 2014 Whitsunday Tourism Awards. ... [more]  

Barz Optics' Cabo Floating sunglass have been nominated for the prestigious Dame Awards. The Overall Winner and Category Winners will be announced at the ICOMIA-METS Breakfast Briefing held in the Forum of Amsterdam RAI before the official opening of METS on Tuesday 18 November at 8:00 a.m. ... [more]  

October 23, 2014: The AUDUSD held steady at 0.8780 while the NZDUSD traded around 0.7915. Geopolitical issues remain a serious threat to stability and market confidence. The NZD will today be lead by the Q3 CPI data out at 10.45am, expectations are for a dip to 1.2%q/q ... [more]  

Next month, Terry Greenwood of British Cycling will be speaking at the 13th International Sailing Summit (ISS). He will reveal the concept behind the triumphant revival of British Cycling as inspiration of an ambitious future for the sailing industry. ... [more]  

In an unprecedented show of unity and purpose, five of Australia’s top fishing and TV personalities have joined the call for the next government of Victoria to establish Port Phillip Bay as a recreational fishing reserve. ... [more]  

We have recently strengthened our team with some key new appointments. Graham Raspass – (founder of SailTime Australia) has joined the team in the role of NSW importer for Beneteau Yachts. In this role Graham will be responsible for all aspects of the Beneteau operations in NSW going forward. ... [more]  

This partnership brings together two truly functional and enthusiastic events for what will become Australia’s premiere 4x4 and marine super expo. But it doesn’t end there. The ethos behind Explore Australia Expo is to substantially grow the consumer pool by enticing and engaging not only the converted enthusiast but also newcomers and those within parallel or fringe categories. ... [more]  

The organisers of METS have revealed that 45 products have been nominated to go forward for final judging by the jury of the prestigious Design Award METS (DAME) 2014 competition. The products have been selected from a total of 116 entries from 23 nationalities all over the world. ... [more]  

Ferruccio Rossi was recently appointed as new Group President / General Manager of Sanlorenzo Spa, the Italian shipyard leader in the production of strictly tailor made motor-yachts, at the second place in the world ranking of top 20 builders over 24 meters (Global Order Book 2014). Rossi will report directly to the Chairman / CEO Massimo Perotti. ... [more]  

The Barcelona International Boat Show closes its doors in Port Vell this afternoon and confirms a trend towards recovery in the sector. Over the course of five days, the show which presented 120 new products and 650 vessels recorded a large turnover and number of visitors, who were able to take an active part in more than 100 programmed activities. ... [more]  

October 22, 2014: The Slipping USD did support the associated currencies, with the AUDUSD again testing 0.8800, while the KIWI awaits further carry trade. The NZDUSD looked to do gathering strength for another attempt at 0.8000, supported by attractive interest rate differentials, before taking a turn for the worst to trade 0.7935. ... [more]  

RMYC Port Hacking Sailing Division has been using 'Race Logger', an Android App to assist in management of the club’s offshore racing programs. The club has a proud tradition for timely production of race results with Vice Captain, John Barter generally uploading the race result to the club’s website before members have returned to the clubhouse. ... [more]  

The famous Henri Lloyd Summer Sample Sale is on again kicking off Friday 24th October 2014 at the Henri Lloyd showroom in Crows Nest, Sydney! Huge range of samples and discontinued lines from Henri Lloyd's marine, footwear and lifestyle collections for men and women. Discounts of up to 80% off original RRP! ... [more]  

Groupe Beneteau today announced its sponsorship of the US Sailing Team Sperry Top-Sider and ISAF Sailing World Cup Miami. Groupe Beneteau, the parent company of Jeanneau and Beneteau sailing yachts and Lagoon catamarans, is the world’s leading yacht builder, and will now become a significant presence in high-performance sailing with its support of both the US national sailing team ... [more]  

After 18 years leading one of the world’s most influential yacht brokerage houses, Nicholas Edmiston, the founder, is to step back from the day-to-day management of the business. Jamie Edmiston will become Chief Executive with immediate effect, with Nicholas serving as Chairman. ... [more]  

One of Australia's oldest production yacht importers has changed its name to more accurately reflect the products on offer. Effective from October 17, US Yachts will be known as Performance Cruising Yachts. Explaining the name change, former Olympian and Managing Director of the company, Matt Hayes, said it was something he had been pondering for some time. ... [more]  

October 21, 2014: The Dollar continued to retreat under the expected extension of the Fed's QE. The EUR moved to 1.2800, while the GBP booked further gains, to trade 1.6160. Commodity prices remain weak, but the flagging reserve boosted the AUD back towards 0.8800 and the KIWI to 0.7950, despite a fall in consumer confidence. ... [more]  

PredictWind have made significant improvements to the swell forecasting models and added new locations. Integrating the new 50km global wind forecast with ocean current data has created the most advanced swell modelling available online. By combining PredictWind forecast data with ocean current data, the effect of the wind on swells can be accounted for ... [more]  

Imagine finishing the Coastal Classic and relaxing in your own waterfront home at Opua with your boat tugging gently on a deep-water mooring off the lawn. Built to an architect design in 2000, this north-facing waterfront Opua property is a short walk to the marina and boatyard. It is going to auction on November 22. View this Labour Weekend after the Coastal Classic. ... [more]  

The event has historically been conducted at the Brisbane Showgrounds, however as a result of the significant construction and redevelopment of that venue, it has presented many operational difficulties in continuing todeliver a high quality event expected by exhibitors andvisitors to an industry boating showcase. ... [more]  

MMC has presented PaddleNSW with 50 new generation lifejackets so its coaches and instructors can help role model behaviour to further encourage everyone on the water to wear lifejackets. 'The lifejackets will be used to kit out PaddleNSW’s network of training staff and volunteers in key locations across NSW,' said MMC General Manager Howard Glenn. ... [more]  

The Australian marine industry is singing the praises of the fourth annual Gold Coast International Marine Expo, reporting strong sales and even greater prospects in the lead-up to summer. 'Based on exhibitor feedback, the total sales at the Expo alone would certainly be in the order of tens of millions of dollars,' she said. ... [more]  

Headsync, of Newport, R.I., has been named as the East Coast distributor for Gobius products. Gobius’ unique external monitors require no modifications of existing tanks, and unit can adapt to existing onboard gauges. External measuring of black water tanks is more effective because the gauge never comes in contact with the fluid, avoiding clogging issue associated with in-tank systems. ... [more]  

The Australian Superyacht and Marine Export Industry Conference is partnering with the Sanctuary Cove International Boat show for the fifth consecutive year with SCIBS recognizing the international exposure and attraction of industry players the conference brings to the boat show. ... [more]  

2014 Gold Coast International Marine Expo - Marine Syndication, a division of Marine Auctions, was in full swing at the Gold Coast International Marine Expo that took place at the Gold Coast Marine Precinct in Coomera. ... [more]  

More than 13,000 visitors flocked to Scotland’s Boat Show 2014 (SBS14) at Kip Marina, Inverclyde last weekend as the boating world showed off everything from a £500 dinghy to an £800,000 Sunseeker luxury powerboat. SBS14 is the largest boat show in Scotland and the third largest in the UK and, with over £15m worth of boats on display, there was something for every budget. ... [more]  

RYA Scotland Annual Awards - As the end of the year gets closer it is time to review the season and time spent on the water. People taking up the sport for the very first time and the new skills they have learned, the young performance sailors who have brought home national and world titles, the 250 boats and thousands of spectators who witnessed the Commonwealth Flotilla and all the people ... [more]  

2014 Gold Coast Int'l Marine Expo - McDonald’s boosts the family fun
Yacht CN 2014 —3rd Nansha Bay International Boat Show open
Dutch boy on a mission to rid the world's oceans of floating plastic *Feature
Discover Boating Week starts tomorrow
Collinson FX Market Commentary: October 17, 2014 - Calming the Storm
Great start to another massive Gold Coast International Marine Expo
Australian Sailing Team opens National Training Centre Extension
Research project concludes Glycerine -a clean alternative marine fuel
2014 Fort Lauderdale International Boat Show - About to start
DualDocker welcomes Gerhard Bukac as International Sales Manager
Hood Sails – an Australian sail-making icon
Boating bodies combine to launch First Safer Boating Week
Collinson FX Market Commentary: October16, 2014 - Panic mode in Europe
Brad Stephens named Sales Agent for SMAR Azure in Australia and NZ
2014 Yachting Australia Awards - One day to go
2014 Gold Coast Int'l Marine Expo - One more sleep until massive event
Collinson FX Market Commentary: October15, 2014 - Oil a victim
Teijin Aramid increases prices for Twaron Aramid products
Dr. Shrink tightens distribution in Russia
Doha's Mourjan Marinas – Lusail City to expand
Boats recovery after Sydney storm   
Partnership to encourage lifejacket use   
The feud that sank Wharro's Wild Thing   
Ocean Safety appoints additional Sales Coordinator   
Barcelona Int'l Boat Show - 120+ new products and a hundred activities   
Discover Boating Week opens up opportunities to participate   
Southern Spars team celebrates 25 years of success and innovation   
605 Sportsfish named Australia's Greatest Boats 2015 Finalist!   
2014 Gold Coast International Marine Expo - Multihulls set to dominate   
Gold Coast International Marine Expo - NAB customers the big winners   
Icarus Sailing Media partners with Ace Electronics Enterprise   
ACI launches construction of Marina Slano   
Vaughan Bullivant cuts Daydream Island price tag to $30 million   
Delegate registration opens for marine15   
Sir Ben Ainslie praises British superyacht apprentices   
2014 GC Int'l Marine Expo - Club Marine’s Bart Beek shares the secret   
Collinson FX Market Commentary: October11, 2014 - Ominous correction   
The Barcelona World Race at the Barcelona International Boat Show   
United States Sailboat Show - Alistair Murray honored in Annapolis   
Collinson FX Market Commentary: October10, 2014 - Europe about to blow   


For this week's complete news stories select    Last 7 Days
   Search All News
For last month's complete news stories select    Last 30 Days
  







Sail-World.com  


















Switch Default Region to:

Social Media

Asia

Australia

Canada

Europe

New Zealand

United Kingdom


http://www.sail-world.com/event_images/image/Twitter_logo_small.png http://www.sail-world.com/event_images/image/FaceBook-icon.png  http://www.sail-world.com/event_images/image/RSS-Icon.png

United States

Cruising Northern

Cruising Southern

MarineBusiness World

PowerBoat World

FishingBoating World

 

Contact

Commercial

News

Search

Contact Us

Advertisers Information

Submit news/events

Search Stories/Text

Feedback

Advertisers Directory

Newsletter Archive

Photo Gallery

 

Banner Advertising Details

Newsletter Subscribe

Video Gallery

Policies

 

 

 

Privacy Policy

 

 


Cookie Policy

 

 



This site and its contents are © Copyright TetraMedia and/or the original author, photographer etc. All Rights Reserved.  Photographs are copyright by law.  If you wish to use or buy a photograph contact the photographer directly.
XLXL WAS MBW
LocalAds   DE  ES  FR  IT